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Affle 3i secures patent in US to tackle fraud activities in advertising ecosystem | Business Standard

Affle unveils three AI-led initiatives at 3i Summit; introduces AI-driven engine ‘OpticksAI’ | Mediabrief

Affle India bets on AI and efficiency for FY26 profit boost | CNBC

Affle targets 900% growth by 2035 with AI-powered solutions for SMEs | Campaign India

Affle India secures US patent for user identification technology to improve advertisement delivery | CNBC

How brands acquire and increase user engagement through device-level app recommendation systems

The Transformative Impact of Generative AI on CTV Advertising | Agency Reporter

Attribution in Digital Advertising: A Problem of Plenty | Exchange4Media

Retail Media Marketplace: Are Made-in-India Platforms Fast Snapping the Deal? | Exchange4Media

Balance between personalization & privacy to be paramount in building consumer trust

"Will GenAI be a Revolutionary Force of Change in the CTV Space | Indian Television"

Gen AI in 2024: Digital Offerings to Revolutionise Media Planning? | Exchange4Media

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