Live conversions

Solutions

Purchases

Drive measurable online visits and conversions.

See the Journey View integrations

The journey

Deliver your TV ads across premium publishers to reach shoppers on the biggest screen in the home.

Connect shoppers across devices using household signals after TV exposure.

Drive and track ecommerce purchases across web and app environments.

Measure performance through your preferred attribution and measurement setup.

Optimize conversions with TV-first algorithms using real-time performance signals.

What we offer

Capabilities

01 · Measure

Measure conversions from TV

Track website actions driven by CTV using household IP matching

Flow sample

Match method Household IP
Events tracked Form Visit, Cart & Purchase
Attribution TV to Ecommerce (Web & App)

02 · Connect

Connect your data

Integrate with Google Analytics 4 and Shopify for real-time tracking

Real-time integrations

Google Analytics 4

Events fire in real time

live
Shopify

Orders attributed to CTV spots

live

03 · Optimise

Optimize with real signals

Use 35+ CTV data points to improve performance automatically

KPI signals · 35+ total

Device typeTV channelPublisherConnected devicesSupply partnerID typeOperating systemVideo positionWeather conditionsCPA (×5)CR (×5)Video eventsEvent revenueAssisted conversionsIPMSkAdNetwork eventsTime to conversionUplift

04 · Attribution

Link TV to web activity

Understand how TV exposure drives visits and conversions online

Sample campaign

Site visits attributed

801,412

Newsletter sign-up 9%
Check out 16,028
Attributed revenue $1,442,543